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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">ecr-journal</journal-id><journal-title-group><journal-title xml:lang="ru">Экономическая наука современной России</journal-title><trans-title-group xml:lang="en"><trans-title>Economics of Contemporary Russia</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">1609-1442</issn><issn pub-type="epub">2618-8996</issn><publisher><publisher-name>Regional Public Organization for Assistance to the Development of Institutions of the Department of Economics of the Russian Academy of Sciences</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.33293/1609-1442-2021-2(93)-123-129</article-id><article-id custom-type="elpub" pub-id-type="custom">ecr-journal-693</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>КНИЖНАЯ ПОЛКА</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>BOOKSHELF</subject></subj-group></article-categories><title-group><article-title>О ноономике как основе глобальной трансформации (рецензия на книгу С. Д. Бодрунова «Ноономика: траектория глобальной трансформации»)</article-title><trans-title-group xml:lang="en"><trans-title>About Noonomics as the Basis of Global Transformation (Review of the Book by S. D. Bodrunov “Noonomics: The Trajectory of Global Transformation”)</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Зотова</surname><given-names>Елена Серафимовна</given-names></name><name name-style="western" xml:lang="en"><surname>Zotova</surname><given-names>Elena S.</given-names></name></name-alternatives><bio xml:lang="ru"><p>к.э.н., ведущий научный сотрудник, экономический факультет</p></bio><email xlink:type="simple">eszotova@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>МГУ имени М.В. Ломоносова, Москва</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Lomonosov Moscow State University, Moscow</institution><country>Russian Federation</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2021</year></pub-date><pub-date pub-type="epub"><day>27</day><month>04</month><year>2021</year></pub-date><volume>0</volume><issue>2</issue><fpage>123</fpage><lpage>129</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Regional Public Organization for Assistance to the Development of Institutions of the Department of Economics of the Russian Academy of Sciences, 2021</copyright-statement><copyright-year>2021</copyright-year><copyright-holder xml:lang="ru">Regional Public Organization for Assistance to the Development of Institutions of the Department of Economics of the Russian Academy of Sciences</copyright-holder><copyright-holder xml:lang="en">Regional Public Organization for Assistance to the Development of Institutions of the Department of Economics of the Russian Academy of Sciences</copyright-holder><license xlink:href="https://www.ecr-journal.ru/jour/about/submissions#copyrightNotice" xlink:type="simple"><license-p>https://www.ecr-journal.ru/jour/about/submissions#copyrightNotice</license-p></license></permissions><self-uri xlink:href="https://www.ecr-journal.ru/jour/article/view/693">https://www.ecr-journal.ru/jour/article/view/693</self-uri><abstract><p>В статье дается рецензия на книгу С. Д. Бодрунова «Ноономика: траектория глобальной трансформации», построенную в форме краткого изложения основных идей, развиваемых в теории ноономики – ​неэкономического способа хозяйственной деятельности, ориентированного на удовлетворение конкретных потребностей человека на основе критериев разумности, определяемых развитием знания и культуры. Представлена позиция автора книги, выделившего восемь шагов в направлении развития человеческого сообщества к ноономике через новое индустриальное общество второго поколения (НИО.2). Показано, что разрабатываемая автором книги теория ноономики предлагает научную основу для разрешения противоречий современной человеческой цивилизации. Подчеркивается, что технологические трансформации являются определяющими для формирования будущего человеческой цивилизации. Рассмотрены критические отзывы на предлагаемую концепцию.</p></abstract><trans-abstract xml:lang="en"><p>The article provides a review of a book by S. D. Bodrunov “Noonomics: the Trajectory of Global Transformation”, which is constructed in the form of a summary of the main ideas developed in the theory of noonomics – ​a noneconomic method of economic activity focused on meeting specific human needs based on the criteria of reasonableness determined by the development of knowledge and culture. The article presents the position of the author of the book, who singled out eight steps towards the development of the human community to noonomics through the new industrial society of the second generation (NIS.2). It is shown that the theory of noonomics developed by the author of the book offers a scientific basis for resolving the contradictions of modern human civilization. It is emphasized that technological transformations are determinable to shape the future of human civilization. Critical reviews of the proposed concept are considered.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>ноономика</kwd><kwd>новое индустриальное общество второго поколения  (НИО.2)</kwd><kwd>технологический прогресс</kwd><kwd>человек культурный</kwd></kwd-group><kwd-group xml:lang="en"><kwd>noonomics</kwd><kwd>new industrial society of the second generation (NIS.2)</kwd><kwd>technological progress</kwd><kwd>a cultural person</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Бодрунов С. Д. (2016). Грядущее. Новое индустриальное общество: перезагрузка. М.: Культурная революция. 328 с.</mixed-citation><mixed-citation xml:lang="en">Bodrunov S. D. (2016). The Coming of New Industrial Society: Reloaded. Moscow, Cultural revolution. 328 p. 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